- Identify personal media use and preferences; survey group and classify according to entertainment, information, communication uses;
- How do views about recent developments in the media differ between students and friends/family/older generations/different cultures? Why?
Media Summary
Looking at this within the context of "new" and "old" media, whilst i still consume old media such as news papers and magazines much more of my reading is now done online which is a different reading experience as media producers need to keep your attention with shorter articles as a reader is only one click away from leaving the article and generally the page has many links and other information designed by advertising compnayies to drag your attention away from what you are reading.
I now also think that i "multi-task" with my media consumption more now by accesssing more than one media at once such as checking email, facebook etc on my iphone whilst wathcing TV etc.
I also noe produce content online rather thaan just consume it as i have a blog which i write for which includes articles, podcasts and vidcasts which would not of been possible for the everyday internet users 6-7 tears ago but now is common place and can be done from any smartphone almost.
The smartphone seems to be the device which has changed my media consumption as i now have a ubiqutous internet access to social networks and my previously computer based internet media.
When disucssing this with family and friends this week i found that media consumption seemed to be along generational lines, with my social peers all having similiar media consumption traits although only a few of them produced media. the people it alked to from older generations were still much more confortable with old media types such as print, radio and TV and little use of the internet outside of email and banking and used social networking very little also.
This indicated to me that people may be culturally tied to media consumption types due to their genrational norms and that the consumption of new media may be more tightly related to younger generations such as X & Y who have tried to break away from these traditional media types. perhaps GenX are web 1.0 and GenY are Web 2.0. Will need to investigate this further.
This could also change when considering if they do, or do not, have access to the internet easily.